I saw Ron Reagan (a terrific commentator--My favorite Reagan!!) on television the other day stating that the new twist in right wing conservative thought is to paint their opponents as the "Other" --kinda like the tv show Lost. The "Others" are not quite the same as white people. . . like that woman who's running in Oklahoma against another woman . . . she said she's more qualified because she's a wife and mother, and her opponent is a woman in her fifties and has never been married. She planted the seed that maybe there's something "wrong" with her opponent.
Whether the Other is a non descript Hispanic- aka the terrifying Brown Illegal Alien, the Non-Christian, the Gay, the Gang Banger African American, whatever . . it's a sad state of affairs.